The StartupHeat blog provides entrepreneurs and early-stage companies with valuable tools and techniques to find the signal within the noise. We aim to help:

• Aspiring entrepreneurs– Balance the conflicting mental states of typical irrational exuberance (initial overwhelming excitement and optimism) vs. rational practical focus (what’s necessary for you to be successful, long-term). You’ll learn how to approach your venture in a more mindful way.
• Existing entrepreneurs –Learn how to bring products to market in a digital/virtual age – tools and techniques you can use for new product launches; and
• Advisors/Investors– Gain the information you’ll need to assess early-stage companies and consider whether to invest your disposable income in the “next big thing!”